easyJet
Leading design governance and innovation on the easyJet account. Conceived and designed the award-winning Inspire Me tool, engaging Generation easyJet customers through a seamless, interactive experience. This initiative delivered measurable impact, increasing flight grid progression by 25% on mobile and 20% on tablet.
Optimised delivery by fostering stronger collaboration between designers and developers, integrating UX principles and design systems into workflows. I led client innovation sessions, introducing concepts like Inspire Me Chat & Book, an automated chat service simplifying holiday discovery and booking.
Awards & Recognition:
🏆 UKUX Awards 2018 Winner
🏆 Sitecore Nomination 2019
🎤 Speaker at Festival of Marketing 2019
I had the privilege of working with Lydia on the Inspire Me project for easyJet.com. As the Product Owner for easyJet Ineeded exemplary creative support to deliver an inspiration feature that would be top of its class and Lydia fit the bill.
She is extremely proactive and put so much energy into the project, continually coming up with creative and innovative ideas to make it a success. She also maintains the right balance of expertise and appreciation of other opinions to ensure a supported and collaborative project/product. Lydia has my full and enthusiastic recommendation; she is a great asset!
Penny Healy, easyJet Product Owner
